Austin City Limits 2017

Social Media Release Example
*This is a proof-of-concept release for a university course. It is not intended for official use.

Pitch:
The two-weekend music festival, Austin City Limits, is set to happen at Austin’s Zilliker Park on October 6-7 and October 13-15, 2017. Jay-Z, Red Hot Chili Peppers and Chance the Rapper are just some of the notable performers who will be performing both weekends at the festival.

Background:
This long-running concert series features artists from every musical genre in a live-music setting. The ACL Festival features a diverse lineup of of acts every year with eight stages and more than 140 bands over two weekends.

Facts:
-General Admission Pass: $399
-General Admission Pass +Shuttle Pass: $474
-VIP Pass: $899
-Festival passes must be worn at all times
-Food available from over 35 award-winning chefs and restaurant including vegan, vegetarian and gluten-free options
-Children 10 and under allowed in free with access to Austin Kiddie Limits

Quotes:
-“I’m very excited about playing ACL this year. I’ve always heard great things about this festival and am ready to see it for my self,” Chance the Rapper said.
-“We’re really hoping this year goes as smoothly and guests follow the rules,” said Peter Gates, head of ACL’s security.

Multimedia:

 

 

 

 

Graphic: Austin City Limits Festival

 

 

 

 

Photo credit: Austin City Limits

Video credit: Austin City Limits

 

Social Media:

Facebook: https://www.facebook.com/aclfestival.

Twitter: https://twitter.com/aclfestival

Instagram: https://www.instagram.com/aclfestival/

Snapchat: https://www.snapchat.com/add/aclfestival

 

Points of Contact:

Public Relations Coordinator: Anna Laura Killian | alk0023@auburn.edu

General questions: info@ACLfestival.com

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